Privacy Policy

1. Introduction

At ESL Ghana (“we,” “us,” or “our”), accessible at eslghana.com, your privacy and the protection of your personal data are of utmost importance. We are committed to maintaining the highest standards of data protection and transparency in all our operations. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information, and it adheres to the principles and requirements of the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable privacy regulations. By using eslghana.com, you trust us with your information, and we take that responsibility seriously.

2. Scope and Data Controller

This Privacy Policy applies to all users of eslghana.com and outlines our practices as the data controller for the purposes of GDPR and as the “business” as defined under the CCPA. It governs the processing of personal information collected through our website, services, communications, and any associated platforms.

ESL Ghana is responsible for determining the purposes and means of processing the personal data you provide through our services. Should you have questions about this policy or our data handling practices, please reach out using the contact details provided at the end of this document.

3. Categories of Personal Data We Process

We may collect and process the following categories of personal data:

a. Usage Data

We collect technical information from your visits to eslghana.com, including but not limited to:
– Browser type and version
– IP address and location
– Pages visited and the time spent
– Session identifiers
– Date and time of access

b. Account Data

Information you provide when creating an account or registering for services may include:
– Full name
– Residential or business address
– Email address
– Phone number

c. Profile Data

Data derived from your interactions with our website and services, such as:
– User preferences
– Purchase history
– Behavioral and demographic data

d. Communication Data

We collect and retain your interactions with our support and communication channels:
– Content of emails or messages
– Customer service inquiries
– Contact history with our team

e. Technical Data

Collected automatically to optimize performance and compatibility:
– Device type
– Operating system and platform
– Language settings
– System configurations

f. Transaction Data

Collected when you engage in purchases or financial interactions:
– Billing and shipping information
– Payment method details (processed securely via third-party processors)
– Order history

g. Preference Data

Collected to deliver relevant content and communications:
– Consent records for email marketing
– Product or service interest indicators
– Communication frequency preferences

4. Legal Bases for Processing

Under GDPR, we rely on the following lawful bases to collect and process personal data:

– Contractual Necessity: To fulfill a contract with you (e.g., to provide purchased services).
– Legitimate Interests: For the improvement of our services and ensuring secure operations.
– Consent: For activities like marketing, tracking through cookies, and newsletters. Where consent is required, you may withdraw it at any time.
– Legal Obligation: To comply with applicable laws and lawful government requests.

For users under the CCPA, we only collect data as necessary for clearly stated purposes and do not “sell” your personal data as defined under the Act.

5. Your Rights

If you are a resident of the EEA, UK, or California, you are entitled to specific data rights:

– Access: You may request a copy of the information we hold about you.
– Rectification: You may request correction of inaccurate or incomplete data.
– Erasure (Right to be Forgotten): You may have your data deleted under certain conditions.
– Restriction: You may request limited processing of your data.
– Portability: You may request that we transfer your data to a third-party provider.
– Objection and Opt-Out: You may object to data processing for direct marketing.

To exercise your rights, contact us at [email protected]. Identity verification may be required to process requests.

6. Security Measures

We implement technical and organizational safeguards designed to protect your data:

– Encryption of data during transmission and storage
– Secure access controls and user authentication systems
– Regular data backups and continuity strategies
– Confidentiality and data protection training for employees

Although we employ strong security measures, no method of transmission over the Internet can guarantee absolute security.

7. International Data Transfers

Your personal data may be transferred and stored outside your country of residence. When such transfers occur, we ensure an adequate level of protection is provided. For users located in the EEA or the UK, we use Standard Contractual Clauses or other approved mechanisms by the European Commission to safeguard international transfers.

8. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, unless a longer period is required by legal or regulatory obligations.

– Usage and Technical Data – Up to 26 months from last activity
– Account and Profile Data – While the account remains active, and up to 5 years after closure
– Communication Data – Up to 3 years for support audit trails
– Transaction Data – Retained for at least 7 years for tax and compliance purposes
– Preference Data – Retained as long as your consent remains valid

9. Cookie Policy

We use cookies and similar tracking technologies on eslghana.com to improve your browsing experience, analyze website traffic, and deliver personalized content.

Types of Cookies Used:
– Essential Cookies: Required for site function and security (e.g., login management)
– Functional Cookies: Enhance site functionality based on user preferences
– Performance Cookies: Monitor performance and usage metrics
– Analytics Cookies: Track user behavior to enhance content and navigation
– Advertising Cookies (if applicable): Deliver targeted content or measure marketing campaigns

10. Cookie Management & Legal Compliance

When you first visit eslghana.com, you are presented with a cookie consent banner. You can manage your cookie preferences anytime via your browser settings or the consent management tool provided on the site. For users from the EU, we comply with GDPR cookie consent standards. California residents may exercise their CCPA rights via a “Do Not Sell My Personal Information” option, if applicable.

11. Children’s Privacy

We do not knowingly collect or process data from children under the age of 13. If we become aware that a child under 13 has provided us with personal information without verified parental consent, we will delete such data immediately. If you are a parent or guardian and believe your child has submitted data to us, please contact [email protected] promptly.

12. Changes to this Policy

We may update this Privacy Policy periodically to reflect changes in legal, regulatory, or operational requirements. Where changes are material, we will notify users via a notice on eslghana.com or by email when appropriate to ensure continued transparency.

13. Contact Us

For any questions, concerns, requests, or complaints related to this Privacy Policy or our use of your personal information, please reach out to us at:

Email: [email protected]
Website: eslghana.com

We are committed to ensuring that your privacy is respected and protected at all times. Thank you for trusting eslghana.com with your personal data.

This Privacy Policy complies with applicable global data privacy principles, including the GDPR and CCPA. For any concerns about how your data is handled, you are encouraged to contact us directly.